Battle Lines: Walmart and Amazon

This week, the ongoing war between Walmart and Amazon "went nuclear." Walmart, in response to Amazon's previous announcement of 1-day Prime shipping, committed to their own launch of free 1-day shipping. While initially limited to select markets, the retailer confirmed intent to reach 75% of the US population this year. While both announcements stunned industry analysts, this battle is only the latest in an ongoing war between the titans.

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