Careers: Bold Seeks Creative Director / Writer

Bold Retail, Inc. is a new kind of company that's helping the next generation of great brands win faster. We've built a proprietary playbook that makes the complex world of eCommerce Marketplaces and Direct-to-Consumer (DTC) work brilliantly for our clients. Our team and business are growing fast behind strong results and client word of mouth - our average client has seen a triple-digit lift in item sales after working with us!

Read More

The 5 Biggest Lies in eCommerce

In CPG today, eCommerce is where the growth is. For brands trying to figure out how to win, though, sorting through all of the information and advice can be a real challenge. Here are 5 of the biggest misperceptions and outright lies that could get you off-track...

Read More

Amazon Business - Is It Right for You?

With over half the US consumer eCommerce market, Amazon knows how to engage shoppers online as well as any other retailer. In 2015, they launched "Amazon Business" with the intent of translating that success into a major B2B win. The retailer now claims nearly $10 billion in global B2B sales annually and that 55 of the US Fortune 100 shop there. But is Amazon Business right for YOUR business? Let's have a look...

Read More

Bullseye or Bust? What's the Deal with Target Plus?

Although they've earned a clearly differentiated position in the world of physical retail, Target has had a rough time when it comes to eCommerce. The retailer doesn't even make the top-10 list of US eCommerce players. They do, however, have some momentum going for them at the moment (25% sales growth on eCommerce YOY) and are now looking to push that further by launching their own unique version of the eCommerce marketplace called Target+. Let's have a look at what they're building and evaluate what it could mean for brands...

Read More

A Second Look at Third Party Selling

For many mid to large sized branded goods companies today, “third party” eCommerce marketplaces are a headache. They are messy, unpredictable, disruptive, and complicated. After focusing the last few years on learning their inner-workings, however, we’ve come to believe that marketplaces have a much bigger role to play for both big and small brands alike – especially as Amazon.com continues to limit participation in its Vendor program.

Read More