Recent Posts by Amanda Ashley

 
In addition to leading key client relationships, Amanda brings deep social media, digital, and content marketing expertise to the team. Amanda's also responsible for our external relationships with other capability providers.
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Welcome Jordan Eisma - Senior Manager, Client Growth

 Bold Retail is proud to welcome Jordan Eisma to our team as a Senior Manager, Client Growth Strategy. Jordan's a native of Northwest Arkansas, a U of A graduate, and an experienced retail marketer. He brings "hands on" Walmart & Sam's Club expertise to the team having worked directly with both accounts on strategic programs. We wanted to go beyond his credentials to learn a bit more about him personally - here's what he had to say...

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6 Tips for Creating an Amazon Sponsored Products Campaign

Creating an Amazon Sponsored Product Campaign is a powerful way to drive brand awareness, get your product in front of a wider audience, and ultimately boost sales. If you’ve never used an Amazon Pay-Per-Click (PPC) strategy before or if you want to get more bang for your buck, we’ve laid out six essential tips to follow.

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Driving Product Reviews on Amazon: Good, Bad and Ugly

So you've got a beautifully designed and well-optimized Amazon listing - congrats!  Now, you need people to get people to find it. Is your pay-per-click running? Check! Marketing plan activated? Check!  Lots of reviews on your product page? Well, ....

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Bold's "Origin Story" Featured in AMP Magazine

Want to know how Bold Retail got its start? Arkansas Money and Politics interviewed co-founder Allan Peretz, a veteran of Fortune 50 Consumer Packaged Goods brand management and retail, to get the story.

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Sarah Hyler Joins Bold - Campaign and Analytics Director

We're proud to welcome the newest member of the Bold Retail team, Sarah Hyler. Sarah joins us with a long history in digital and shopper marketing and has managed major projects for top-tier clients like KraftHeinz, Mondelez, LEGO, and more.

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